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Press releases

Heart of Wales top 100 experiences launched

12 July 2006

Arriva Trains Wales and the Heart of Wales Line Forum have teamed up to list the top 100 things to do this summer along the scenic Heart of Wales Line railway line between Swansea and Shrewsbury , via Llandrindod Wells.

One of Wales' most scenic railway routes, events and attractions along the line include a 'Rail Ale Trail', 'Dam Busters' walks in the Elan Valley, Bog Snorkelling in Llanwrtyd Wells, and The Shrewsbury Flower Show. The new, free, 30-page guide previewing these attractions makes finding the ideal Heart of Wales day out easier this Summer.

Available at Arriva's staffed stations and tourist information centres, the '100 Heart of Wales Experiences' guide also lists some of the best pubs along the line and provides a cut out and keep 'passport' for the 'Rail Ale Trail'. Complete the passport - using the train - and earn a limited edition Rail Ale T-shirt!

Gillian Bell, head of marketing for Arriva Trains Wales, said:

There are some great attractions along the Heart of Wales railway line and this new guide puts them at the fingertips of local people and visitors alike. From festivals and farmers markets to guided tours and rail rambles – there's something for everyone.

Copies of the guide, as well as details of accommodation in the scenic Heart of Wales, can be obtained by calling 0870 9000 772 or by visiting www.heart-of-wales.co.uk .

Ends 

Notes to editors

  • Photograph attached: a train crosses the Cynghordy Viaduct on the Heart of Wales Line.
  • The 120-mile Heart of Wales Line runs between Swansea and Shrewsbury via Llandrindod Wells and other Victorian Spa towns.
  • The Heart of Wales Line Travellers Forum is a consortium of interested parties, including local authorities, Arriva Trains Wales and tourist organisations, working to promote and develop the use of the line.

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